TDA team
Our team

The people behind the numbers

Small, deliberately so. Every person at TDA works directly on client projects — no layers between the thinking and the doing.

FA
★ Founder

Farida Ahmed

Founder & Principal Consultant

Leads strategy, client relationships, and TDA's research programme on AI adoption in Nigerian public institutions. Author of the annual State of AI in Nigeria's Public Institutions report and developer of the AI Readiness Index.

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Team member
coming soon

Role TBC

Automation Engineer

Responsible for building and deploying automation workflows using n8n, SendPulse, and custom integrations.

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Team member
coming soon

Role TBC

Research & M&E Associate

Supports the AI Readiness Index research programme, client data systems, and programme monitoring infrastructure.

How we work

Deliberately small. Deliberately direct.

No account managers

The person you speak to in the first call is the person building your system. There's no handoff between sales and delivery at TDA — they're the same conversation.

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Every project has a number

We define the before-and-after metric before we start. Every person on the team is responsible for that outcome — not just for delivering a technical artefact.

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We build things that last

Our goal is to leave you with a system your team understands and can maintain — not a dependency that requires us to stay involved indefinitely.

We're growing

Interested in working with TDA?

We're always open to conversations with people who care about making technology actually work for Nigerian organisations. If that's you, reach out.

Get in touch →